Digital Ads for the University of Dayton

About the Project

My role while working for the University of Dayton’s Marketing and Communications department was to create cohesive advertisements for social media following the University’s brand guidelines. I was tasked with creating different sized ads that remained true to the brand and represented the university. They provided me with a template as a guide to follow, but it was my job to use my graphic design expertise to work with typography, composition, and im- agery to continue the consistency of their ads and recreate the same ads in different sizes.